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Black Friday, Cyber Monday & Travel Tuesday: The Magic Trident for Booking the Perfect Holiday — and Making Real Savings

Discover how to make the most of Black Week — from Black Friday to Travel Tuesday — to book flights, hotels, packages and cruises at unbeatable prices. Practical tips, companies to keep an eye on and smart strategies to lock in your dream holiday for less.

NEWS

Rebecca P. & Raffaele F.

11/24/20253 min read

Black Friday, Cyber Monday and Travel Tuesday: Three Days to Plan the Adventure of a Year

When it comes to booking holidays, Black Week has become the golden moment for the savviest travellers. While Black Friday — taking place this year on Friday, 28 November 2025 — remains the heart of the discounts, the most interesting deals often start earlier during “Black Week” and continue through to Travel Tuesday on 2 December. During these days, airlines, booking platforms and tour operators bring out discounts that can reach 30% or more.

Here’s how to navigate these promotions, with smart tips, unmissable deals and destinations to keep in mind for 2026.

Flights: Where to Catch the Best Deals

  • Low-cost airlines such as Ryanair, Wizz Air and EasyJet are key players in these promotions, especially for European routes in the low season — from December to March — and selected non-European destinations for 2026. According to Sky TG24, Ryanair offers tickets from €14.99 on selected routes during the promotional period.

  • The major airlines are also getting involved: ITA Airways, Delta, Qatar Airways and Emirates launch special offers for Black Friday, Cyber Monday and Travel Tuesday, covering domestic, international and long-haul flights.

  • For a more exclusive travel experience, Qatar Airways offers up to 30% off selected economy flights during Cyber Week.

Golden strategy: prepare several route options, activate alerts on airline websites and check every day during Black Week. The best deals appear and disappear quickly.

Hotels, Packages and Cruises: Where the Savings Feel Even Sweeter

  • Platforms such as Expedia launch promotions on hotels, car hire and holiday packages, with discounts of up to 60% on selected bundles.

  • Booking also takes part in a big way, offering discounts on thousands of properties — hotels, B&Bs, holiday homes and campsites — with reductions of up to 40%, according to community estimates.

  • Hotel chains are not standing still either: Hyatt offers up to 30% off selected resorts plus extra credits, while Marriott offers discounted rates of up to 40% at selected properties.

  • For those dreaming of setting sail, cruises are an excellent option: Condé Nast Traveler reports that Celebrity Cruises offers up to $800 off per stateroom, while Holland America offers up to 30% off, plus more favourable conditions for additional passengers.

Travel Tuesday: The Final Move for Those Who Know How to Wait

2 December 2025 is the date to mark in your diary: it is Travel Tuesday, meaning 24 hours — or a little more — of flash promotions on flights, hotels, tailor-made trips, cruises and much more. Here’s why it is worth it:

  1. Lower demand: after the Black Friday and Cyber Monday rush, travel companies try to fill remaining gaps with highly aggressive offers.

  2. Unique discounts: platforms such as Priceline offer exclusive codes during Travel Tuesday, such as 20% off hotels or several dozen euros off holiday packages.

  3. Operators looking to fill capacity: anyone who did not find what they wanted in the previous days gets a second chance on routes, hotels or destinations with deals about to expire.

Destinations to Keep an Eye on for 2026

Here are some destinations that, thanks to Black Week promotions, could become more accessible:

  • European capitals and Christmas markets: make the most of low-cost flights with Ryanair and EasyJet for a weekend in cities such as Vienna, Bratislava or Prague.

  • Sun-soaked destinations: the Caribbean, the Maldives and Africa, thanks to Neos routes or discounted cruises.

  • United States: with Delta or international airlines launching discounts for cities such as New York and Miami, or coast-to-coast itineraries.

  • Cruises: the Mediterranean, the Caribbean or longer itineraries, thanks to early-booking discounts.

Practical Tips for Booking

  1. Sign up to newsletters: before 28 November, make sure you can receive exclusive codes or early offers from airlines, agencies and booking platforms.

  2. Activate alerts: use flight and hotel search engines to keep an eye on monitored fares.

  3. Check cancellation terms: many Black Week promotions are non-refundable or come with restrictive policies.

  4. Book in advance, but stay flexible with your dates: having some wiggle room on departure or return dates can help you save even more.

  5. Consider packages: flight + hotel + car hire can be more convenient when booked as a bundle.

  6. Use promotional codes: many platforms release dedicated codes during Travel Tuesday, and having them ready can make all the difference.

Conclusion

Black Friday, Cyber Monday and Travel Tuesday are not simply days of compulsive shopping. Used wisely, they become the ideal combination for booking your next adventure — whether that is a last-minute weekend away or the big trip of 2026 — without draining your budget. Prepare in advance, apply the right tips and take advantage of the offers to secure flights, hotels and packages that could cost much more at other times of the year.

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Happy travels… and happy “travel shopping”!

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