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From Europe to Japan: free Nippon Airways flights to discover Hokkaido, Kyushu and other hidden gems

Discover the incredible offer from All Nippon Airways (ANA) and the Japan National Tourism Organization (JNTO): up to two free domestic flights in Japan for travellers arriving from Europe. Perfect for creating multi-stop itineraries and visiting lesser-known regions at no extra cost. Find out how it works and discover the best alternative destinations to Tokyo and Kyoto.

NEWS

Rebecca P. & Raffaele F.

12/3/20253 min read

Travel beyond Tokyo: up to 2 FREE domestic flights in Japan for tourists from Europe until 31 January 2026

If you are thinking about travelling to Japan in the coming months, this news could radically change your plans: for a limited time, ANA and JNTO are offering up to two completely free domestic flights to travellers arriving from Europe or the United Kingdom.
What does the offer include?

  • When booking an international flight to Japan with ANA between 24 November 2025 and 31 January 2026, you will have the chance to add two domestic routes in economy class with no extra ticket cost.

  • The free domestic flights can be taken at any time — not necessarily during the same period as the international flight.

  • The only additional costs are taxes, airport charges and any applicable surcharges: the flight fare itself is free.

Why launch it now? Japan wants to encourage tourism in lesser-visited regions

In recent years, cities such as Tokyo and Kyoto have become hotspots for overtourism: too many visitors crowding the cities, with an impact on transport, infrastructure and local communities.

And yet, most travellers say they would also like to see Japan’s greener or less touristy areas — but in reality, fewer than 10% actually do.

This is exactly the idea behind the ANA and JNTO initiative: using the incentive of free flights to encourage visitors to explore the “other sides” of Japan, shifting some tourism towards regions, islands, coastlines and mountains — and supporting a more sustainable, balanced and authentic way to travel.

Off-the-beaten-track itinerary ideas

Thanks to this promotion, it will be possible to create flexible, multi-stop itineraries: domestic flights do not necessarily have to depart from the same airport you arrive at, giving travellers complete freedom of movement. Here are a few ideas:

  • From the metropolis to natural landscapes — after landing in Tokyo, head to the island of Hokkaido for a few days of nature, snow and forests.

  • History and tradition + coastlines or islands — after exploring Kyoto or Osaka, move on to less-visited areas such as Kyushu or the southern islands, for a mix of culture and seaside relaxation.

  • A road-trip-style journey through cities and small villages — with two free domestic routes, you can build a tailor-made trip combining big cities, countryside towns and little-known corners of Japan.

Who is it best for, and when should you take advantage of it?

This offer is perfect for:

  • Travellers departing from Europe or the United Kingdom and planning a multi-week trip to Japan.

  • Anyone who wants to go beyond the classic postcard destinations and enjoy authentic experiences in less-visited areas.

  • Flexible travellers when it comes to dates and times, as availability is limited and seats may sell out quickly.

Things to keep in mind!

The offer is valid only when booking the international flight and domestic routes together. Taxes must be paid, and not all routes are guaranteed to be free. As always with promotions, nothing is “automatic”: it is therefore strongly recommended to check all details carefully before booking.

Our advice

Take advantage of the promotion to create a “mixed” itinerary: you could start with the classic cities — such as Tokyo or Kyoto — for a few days, then continue on to a different region, perhaps Hokkaido or Kyushu, or one of Japan’s lesser-visited islands.

It may also be worth adding a third, unexpected stop: for example, a rural village, a less touristy stretch of coastline or a truly local experience.

This way, a standard trip can become a deeper, more varied and more memorable experience — with the added benefit of significantly reducing costs thanks to the free flights.

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